In 2013 I completed a centre-piece design for the Pursua agency in Belgium. The design was to promote the forthcoming European Paper Week


European Paper Week is the European paper and pulp industryࢩggest annual event gathering over 330 participants, from all areas and levels in the industry. The event extends over 3 days, includes a series of meetings involving a range of industry sectors and creates a high level forum for discussion.


I sketched the designs for this years theme of 'Enabling the Bio-economy' and then produced a papergrahic.

Persua's work for CEPI's European Paper Week was a winner in the Design category of the 2013 Applied Arts Design Awards!
(Category: Motion - Single, Title: Logo animation European Paper Week 2012 )

With the design brief 'Mimpara Man' from the PAN creative agency I created a Papergraphic man for use in a pharmaceutical campaign that went on to win a coveted global design award.

Creative agency PAN and sister digital agency DJM Solutions won a prestigious Global Award in 2013 for their animation 'Mimpara Man'.

The video picked up the top award in the 'Art and Technique Computer Generated Graphics' category.

The Global AwardsᲥ the world's largest and most coveted healthcare communications awards and are the only ones dedicated to the recognition of excellence on an international basis.
Company: PAN/DJM
Award: Global Award
Brand: Mimpara
Title: Mimpara Man
Country: UNITED KINGDOM
Category Group: Art and Technique Computer Generated Graphics

The main visual for European Paper Week was inspired by the art of quilling with its organic flow and natural colors matching the bio-economy theme. Persua also brought the logo to life by animating the build-up, so people could literally watch it "grow".

A photograph of the completed 'Enabling the Bio-ecnomoy' papergrahic.

The logo was also used in a number of other contexts at the conference.

Another photograph of the completed 'Enabling the Bio-ecnomoy' papergrahic.

Below is the magazine edited final 'Sizzling Southern Summer' design.

Which varied somewhat from the original design.

The advertising agency photgraphed the papergraphic design and completed this ad.

This is an original photgraphed of the papergraphic before I sent it to the agency.

I photgraphed the wave papergraphic and sent it to the agency who completed the final page layout below.

You can see how the papergraphic was trimed to fit the final page layout.